Wise Words for Coaches New (and Old)

September 13, 2013

By Geoff Kimmerly
Second Half editor

Every fall brings a new beginning for those who live by the high school calendar. And among those experiencing a new start are first-year high school coaches eager to begin their careers in educational athletics.

But what knowledge do they bring into their first coaching jobs? Most if not all played at the high school level, and many played at the college level as well. Some have served as assistants or coached youth teams. But high school coaching comes with its own set of challenges requiring an advanced set of skills – skills that are passed on annually as part of the Michigan High School Athletic Association’s Coaches Advancement Program.

To assist in giving some of our new coaches a running start, we tapped into the knowledge of three of our Coaches Advancement Program instructors for advice they give those just starting out:

Jean LaClair began this fall 12th in MHSAA volleyball history with 861 wins since becoming a varsity head coach in 1987. She’s coached at Midland Dow, Pinconning and currently Bronson, where she’s also the athletic director and an assistant principal. She’s also served as an MHSAA official and contributed to the Women in Sports Leadership porgram. 

Ken Semelsberger is a recent inductee into the Michigan High School Football Coaches Hall of Fame and spent 33 years at Port Huron High School as a coach and athletic administrator. He also coached football at Detroit Servite and has led teams in basketball, softball and baseball. Semelsberger returned to the Port Huron sideline four seasons ago as the varsity’s line coach.

Penny Allen-Cook currently is an athletic consultant and in her fourth season coaching the Freeland varsity volleyball team. She also coached volleyball at Alma College, and is a former assistant commissioner of the Great Lakes Intercollegiate Athletic Conference. She served as an assistant athletic director at Alma College and director of compliance at Saginaw Valley State University.

All were asked the following questions during separate interviews. But not surprisingly, some of their answers were similar – especially those that emphasized dealing with parental pressures and why they as coaches continue to return to the sideline every year.

Many of their answers also segued well into each other, so we’ve blended them for one longer conversation filled with wisdom beneficial to new and veteran coaches alike.

What do you tell those who are interested in becoming high school coaches?

Semelsberger: “Basically, it’s one of the most fulfilling things you’ll ever do. And it’s also one of the hardest things you’ll ever do. I try to explain that it’s not just about going to practice and coaching kids today. That’s the easy part. It’s also preparing for practice, (gaining) the knowledge of what to do in certain situations from the game itself all the way to training procedures, injury procedures and liability issues. That’s all part of the coaching realm.”

LaClair: “My biggest concern with young coaches is them getting driven out by parents really early. You’ve got to have thick skin, and you’ve got to have great relationships with parents. You can’t be afraid to talk to parents.”

Allen-Cook: “Certainly to coach is an extremely rewarding thing to do. But you can’t get into it for the money. You get into it for the things that last for a lifetime. My first year I started coaching was back in 1986, and I’ve kept in touch with those kids. (Coaching) can’t be for money or wins and losses, but the differences you make in lives.”

Semelsberger: “Probably not until after the first year do you realize all that’s entailed in coaching. (Coaches) say, ‘Once I really got into and do it, after the first time, it was a lot more than I thought.’ They say, 'What can you tell me to help me?'”

How do you encourage coaches who have become frustrated with the profession?

Allen-Cook: “It’s easier to get discouraged nowadays more than it used to be, and a common thing that discourages is the parent involvement is at a different level than it ever was 20 years ago. The key is to remember, and it’s hard for young coaches who aren't parents, but you tell them to step back and imagine what it feels like if you were the parent.”

LaClair: “I do try to get all young coaches a mentor, someone to talk with. We all get frustrated; we all have to vent, and we need the right person to talk it through with and come up with alternative ways (of dealing with situations).”

Semelsberger: “The one thing I tell them is to remember that what’s most important out there is how they influence athletes. I want to see them doing positive things with our athletes, stressing grades and sportsmanship. I hired a hockey coach once, and I told him to clean up the program. I don’t care if you win; I want our grades to be good, community involvement, and the wins and losses will come. If you stay with it, hang in there, it will come.”

Allen-Cook: “If they approach things the right way, in as few years as four or five, if they stick it out, they’ll learn the positives outweigh the negatives. I’m always encouraging them to stick it out a few more years until they can figure out their true philosophy, why they want to coach.”

What specific situations do you tell new coaches to prepare for, and how?

LaClair: “For me as a coach, the parent/athlete meeting is mandatory. If a parent comes to me with a question during the year, I say, ‘Do you remember the parent/athlete meeting? We discussed that.’ It sets the tone and tells parents how proactive you are as a person, how organized and prepared you are.”

Semelsberger: “When you’re not coaching, when you’re sitting in the stands, the parents are friendly. But once you’re on the sideline, now you’re the coach, and that changes the dynamic of the relationship dramatically. I explain to (coaches) that my philosophy is I’m dealing with parents’ most precious item. You want to treat each one of those children like you’d want your kids to be treated. You don’t have to play everyone all the time, but treat (athletes) with respect, talk to them and let them know what’s going on, why a kid isn't playing, so the kid has an idea what’s going on.” 

Allen-Cook: “One of the best defenses is to be a student of whatever the game is they’re coaching so they can be seen as an expert all the time. Show it by going to clinics, reading up on things, and coming to practice with a true plan of what you’re doing every day. Parents are less likely to question if you know what you’re doing and they can see you’re a true student of the game and come every day prepared.”

LaClair: “Time management is critical. Especially for me, you need to have good practice plans, well thought out in advance so kids aren't standing around at all.”

Semelsberger: “Sometimes I tell (coaches) about reporters if the sport has a lot of reporters; always be positive, don’t be negative. ... (Also) I make sure they understand and follow the rules. Academics are the most important thing, so make sure every kid is eligible. And I tell them the most important people are secretaries and custodians. Get them on your side, and they’ll do anything for you.”

What advice do you offer coaches who also are balancing teaching or other jobs at the school?

LaClair: “Just over half of my (teachers are coaches), and that’s great. You can build a different type of relationship.”

Semelsberger: “Their number one job is being a teacher, and that’s always been the number one job. They can’t let the fact they coach take away from that. Classes are number one, and coaching comes after that.”

LaClair: “You have to think days and weeks ahead. I tell coaches who are also teachers that the weekends and a lot of Sundays are going to be for making lesson plans for the week, practice plans for the week. Then all they have to do is tweak them. Have a good plan and all you have to do is tweak, and you don’t have to do that for two hours on a Thursday night.”

Allen-Cook: “It’s a neat experience to be able to teach in other realms (like athletics). Unfortunately there are less and less teacher coaches.”

What keeps you coming back to coaching?

LaClair: “The kids. A lot of people think social media is an evil beast, and it can be. But what I love about it is I've been coaching a long time and I can keep up with former athletes all over the country, see baby pictures, things I wouldn't be able to do without social media.”

Allen-Cook: “I think once you’re a coach, you’re always a coach. It’s tough to get out of your blood. I enjoy the interaction with the young people. I’m an independent contractor now (Allen-Cook also has taught) so I have little interaction with student athletes anymore. It feels rewarding that in some way I’m having a positive impact.”

Semelsberger: “The kids, the athletes, just to watch them develop as human beings. We work hard with on our athletes being leaders in the (school) building; the first day of school our senior and junior football players were helping out the freshmen. If a kid was scared or something, trying to get where they needed to go, we had jerseys on and they knew if they saw a kid with a jersey on they could ask for help. To see those kids take on those roles ... I love watching the ninth graders come in as scared little kids and watch them leave as confident seniors going on to college or work or whatever they’ll do.”

PHOTOS: (Top) Penny Allen-Cook (second from left, back row) and her Freeland volleyball team celebrate last season's Class B District championship. (Click to see more from High School Sports Scene.) (Below) Bronson volleyball coach Jean LaClair speaks with some her players during one of her more than 1,000 games as a varsity head coach. (Photo courtesy of the Sturgis Journal.)

After Leading Glen Lake Girls to Title, Bradford Brings Boys Into Final Week

By Tom Spencer
Special for MHSAA.com

March 15, 2024

Eight is Enough.

Northern Lower PeninsulaOr is it?

For Jason Bradford growing up on the farm of Arden and Lynn Bradford as one of their eight children, it probably was enough. Bradford’s upbringing may have been slightly similar to “Eight Is Enough,” a comedy-drama television series about a family with eight children that aired on ABC from March of 1977 to May of 1981.

But the show didn’t depict pick-up basketball being played in the barn like it was for Bradford and his siblings. And surely eight would not be enough Regional basketball championships for Jason Bradford, nor enough District titles either. 

After leading Maple City Glen Lake to the Division 4 girls basketball championship last year, Bradford stepped down from coaching.  At the time his teams had won five Regional and six District titles.

Now his teams have won six Regional and seven District championships. He took over Glen Lake’s boys program during the holiday break this winter as the Lakers were off to a 4-2 start. They finished the season 22-5.  

It was the Lakers boys’ first 20-win campaign since the 2018-19 season, and they clinched their first Regional title since 2018.

Glen Lake went 19-5 last year losing to Traverse City St. Francis in the District Final. The season before that ended with a first-round loss to Elk Rapids and 15-6 record.

Bradford led his girls teams four times to the MHSAA Semifinals and almost got their a fifth time this year with the boys. Their run ended Tuesday with a tough loss in the Division 4 Quarterfinals to Mount Pleasant Sacred Heart, 63-51. 

“We’re licking the wounds of that one,” he said. “We’ve got to remember to look at the big picture – they are young men becoming men.”

Glen Lake’s Cooper Bufalini (11) pushes the ball upcourt during a 65-49 District Final win over Bellaire.But Bradford already has turned his thoughts to next season and is making plans for summer basketball.

“Having the summer with them if it goes the way we want is going to be huge,” Bradford said. “There are a few things going through my head I can change or adjust.  

“We want to continue to build on what our philosophy of what Glen Lake is and my philosophy of what Glen Lake is.”

The Lakers will graduate Cooper Bufalini, Gage Baker, Dylan Cundiff, Tyler Bixby and Jamie Blondia. But they’ll have their top two scorers back, sophomore Jacob Plamondon and junior Benji Allen. Plamondon kicked in almost 20 points per game and led the team in rebounding with more than 10 per contest. Allen averaged more than 11 points per game and led the team in assists.

Glen Lake finished second in the Northwest Conference behind Benzie Central, which was undefeated in league play. The Lakers knocked off league opponents Frankfort in the Division 4 District title match and Buckley in the Regional Semifinal.

The battles with Benzie for the conference title may have been the highlights of the season, Bradford noted. Those were Glen Lake’s only losses in league play, and a share of the title was within their grasp late in the second game with the Huskies.

The Lakers lost 60-51 on their home court in the first meeting but took Benzie to the limit in the rematch before falling, 41-39, on the road.

“We had a lot of great games and a lot of great memories,” Bradford said. “Going for conference it pretty much came down to the last few seconds with lead changes. 

“We were up by one point with less than 30 second lefts, and that was the high point,” he continued. “We came up short, but we learned from that game.”

Also among highlights for Bradford this year was the chance to coach against his brother Nathan for the first time in their careers.

The Lakers’ Jacob Plamondon (35) makes a strong move to the basket.The Bradfords started coaching girls varsity basketball 16 years ago, but their teams were in different conferences at the time. Nathan coached the Onekama girls but moved to the boys program before Onekama and Glen Lake had a chance to compete against each other in the Northwest Conference.

The Bradford coaches often talk after their games and learn from one another. They have also seen their parents frequently in the bleachers as they rotate home game sites to see their grandchildren play and their sons coach.

When Onekama and Glen Lake played this year, eight Bradfords were on the rosters as players or coaches. Jason’s son Toby, a freshman, played on the Glen Lake junior varsity team, as Nathan’s son Carson played for the Portagers’ JV squad. The Onekama JV team is coached by another Bradford, Jason and Nathan’s brother Nick. And there were three more Bradfords on the varsity – Nathan’s son Caden and his cousins Luke and Arden.

Glen Lake won both varsity games, 38-36 at Onekama and 61-33 at home.

Jason and his wife Jackie have five children. Their youngest son, Drew, is now a sixth grader at Glen Lake. His oldest son, J.J., is at Michigan Tech and has begun officiating basketball after his senior season at Glen Lake cut short by the pandemic while the Lakers were preparing to play in a 2020 District Final. Daughters Maddie and Grace are playing basketball for Lake Superior State University.

Maddie and Grace were big parts of Glen Lake’s deep postseason runs with Jason as girls coach. With many games played on Saturdays and not conflicting with coaching, Jason, Jackie and the younger boys were able to travel to see the Upper Peninsula’s Lakers play regularly.

This season, the Glen Lake girls – under first-year head coach Brad Fosmore – went 16-8 and won Northwest Conference and District titles before losing a nail-biter, 45-42, to league rival Frankfort in the Regional Semifinal.

“Jason did a good job, and it felt good to carry on the tradition,” said Fosmore, who previously served as a Lakers JV coach. “We took it one game at a time.

“Jason worked hard to build a great girls program,” he continued. “It made it pretty simple because they had that winning tradition and kind of kept it rolling.”

Tom SpencerTom Spencer is a longtime MHSAA-registered basketball and soccer official, and former softball and baseball official, and he also has coached in the northern Lower Peninsula area. He previously has written for the Saginaw News, Bay County Sports Page and Midland Daily News. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.

PHOTOS (Top) Jason Bradford, kneeling, coaches the Maple City Glen Lake boys varsity after taking over the program earlier this season. (Middle) Glen Lake’s Cooper Bufalini (11) pushes the ball upcourt during a 65-49 District Final win over Bellaire. (Below) The Lakers’ Jacob Plamondon (35) makes a strong move to the basket. (Top photo by RD Sports Photo/Rob DeForge, additional photos by Nicole Bixby.)