By John Johnson
MHSAA Director of Broadcast Properties
The MHSAA, in partnership with GoFan and high schools across the state, have kicked off the 2020 Football Playoffs with a new touchless, digital ticket offering.
Sporting events across the country are looking a little different this year with limited capacity in stadiums, social distancing and other statewide regulations that are challenging state associations and schools to think creatively on how to get fans in the stands safely. Digital ticketing is a faster and more expedient way to attend events and now a safer way as well.
“GoFan will make it easier on our spectators to purchase tickets for our tournament events and easier for our tournament sites from a management standpoint." said Mark Uyl, Executive Director of the MHSAA. “During this pandemic, GoFan is making it more convenient – and safer – for everyone.”
With limited capacity in mind, a select number of tickets are distributed to each team in advance of the game. Priority ticket purchasing is available first to parents and family members through a VIP link. Public sale of tickets may not be offered at all sites, based on availability, but purchasing may be done on the participating school GoFan pages beginning at 6 p.m. Wednesday each week.
“GoFan is proud to partner with the MHSAA and play a key role in their digital ticketing implementation across the (state),” said B.J. Pilling, Chief Executive Officer of GoFan. “Digital ticketing is being adopted as the primary choice for many high schools and state associations."
MHSAA and GoFan also are implementing touchless ticketing across the state of Michigan during soccer, volleyball and cross country championships.
For a full list of championship events and how to get your tickets, click here.
About GoFan: GoFan is the leading digital ticketing solution for high school events. Led by innovative technology and unmatched support, GoFan provides schools with a turnkey platform to manage season, online, and at-event ticket sales. GoFan is a product of Huddle Tickets, which has provided over 2 billion event tickets to schools since 2001. Serving over 2,000 high schools and 37 state associations, GoFan provides fans frictionless access to high school events across the country (click link for more). You can also follow the company on Twitter @GoFanHS and LinkedIn, and like GoFan on Facebook.
About Michigan High School Athletic Association: The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.